With the rising population of people who are increasingly health-conscious, the fitness industry has experienced exponential growth over the past decade. Within the fitness industry, boutique fitness has become the new fashion. What is ‘Boutique Fitness’? A
Finding the perfect location to serve your clients may be tricky and choosing where to set up your classes can make all the difference you need to serve your target market effectively. Consideration should be given to the
After you successfully scale your studio, recruiting more instructors to adapt to the increased demand would be your first priority. With the increasing number of members, you might want to open up more classes to fill the demand from
A good pricing strategy can make all the difference to your boutique fitness business. For fitness entrepreneurs who are building your own fitness community, you may be thinking about how to develop and implement an effective and well
Sourcing for fitness equipment would be top-of-mind when you are starting a fitness business. Where should I buy my equipment? How can I lower my cost? Especially for people who are starting a boutique fitness business, some considerations that
(Nilov, 2021) Driven by evolving consumer preferences and a growing wellness trend, the boutique fitness industry in Singapore has been booming. New boutique fitness studios are popping up every now and then as millennials are continuously in pursuit of premium,
As more and more people begin to understand the importance of one’s health in the fast-paced city life, there has been a notable growth acceleration in the fitness & wellness industry in Hong Kong over the past 5
Not all fitness classes are created equal. With consumers in search of wholly unique fitness experiences, boutique fitness studios are here to change the game by offering premium, specialized workouts in a community-focused setting. Boutique fitness studios have set
COVID-19 has led to major market disruptions but also fueled innovation and triumph. When analyzing the top fitness market in Asia, according to the global wellness studies, it is evident that Singapore and Hong Kong are experiencing optimistic growth.
Boutique fitness has become more popular in recent years. There is an increasing demand for boutique gyms as more people understand the unique experiences and community that only boutique gyms can offer. Based on an article by SCMP in