Best practices when hosting a virtual fitness class

Best practices when hosting a virtual fitness class Due to the unstable situation brought by the pandemic, more and more fitness studios are offering virtual classes. Don’t worry if you have never tried it before. You can easily leverage on

Top 5 boutique fitness classes in Hong Kong

Top 5 boutique fitness classes in Hong Kong Over the past decade, Hong Kongers are paying more attention to their health. Fitness is prevalent, and more people are choosing to be actively engaged in the fitness industry. There is no

What does the new normal look like for boutique fitness studios in Singapore?

What does the new normal look like for boutique fitness studios in Singapore? Covid-19’s impact on studios across Singapore We saw a glimmer of hope for many fitnessprenurs as the Minitry of Health (MOH) Singapore announced the commencement of mask

What kind of performance metrics should I track for my fitness studio?

What kind of performance metrics should I track for my fitness studio? Whether you are operating a yoga studio or a strength training gym, tracking your performance is essential to running a successful business. Monitoring key performance indicators (KPIs) can

How do you diversify revenue streams for your fitness gym?

How do you diversify revenue streams for your fitness gym?   Revenue diversification is key to business survival. Having more than a single source of revenue saves your studio from being severely hit by adversities, especially during the pandemic. Here

How to leverage technology to create a seamless experience for customers?

How to leverage technology to create a seamless experience for customers? The fitness industry has been severely affected by COVID-19 in the past year. The fitness centers need to think of ways to provide better services and attract more new

How can I ensure my boutique gym stands out from competition?

Fit Summit insights have highlighted  that while the “growth of big box gyms has flatlined, boutique studio growth is up 300%.” Boutique fitness may be the new kid on the block but it has definitely created waves in the fitness

How can I build a strong and consistent brand image for my Fitness Studio in Hong Kong?

 What is Fitness Branding? By definition, ‘Branding’ means ‘the act of giving a company a particular design or symbol in order to advertise its products and services’. In other words, it is the process of endowing meaning to your company,

How much does it cost to start a Strength Training Gym in Singapore?

Planning to turn your dreams into reality? The booming boutique fitness industry has finally spurred you into wanting to realise your fitness passions and venture into starting your very own strength training gym. However, before you take the plunge, you

How to create word-of-mouth marketing for my fitness gym in Hong Kong?

  In a niche industry like boutique fitness, it is unsurprising that brands rely heavily on word-of-mouth marketing. Based on a report published by Adweek, 74% of consumers identify word of mouth as the key influencer in their purchasing decisions.