Pilates studio content (reformer, mat, Lagree).
81 posts
A dedicated pre-launch marketing playbook for Pilates operators: 8-month calendar, founding-member math, paid social budgets, partnerships, soft-open mechanics, and conversion benchmarks for 2026.
A practical 2026 guide to picking a Pilates studio location: demographics, square footage, ceiling height, parking, anchor tenants, rent math, and the lease traps that sink otherwise well-run studios.
A month-by-month execution plan for opening a Pilates studio in 2026, from concept to grand opening to first-year stabilisation, including the 7 timeline-killing mistakes new operators make.
A studio operator's guide to choosing a Pilates Reformer brand in 2026, covering Balanced Body, BASI, Merrithew/STOTT, Peak, Align-Pilates, Elina, and Gratz, with new and used pricing and a sample 8-Reformer fit-out under three budgets.
Pilates studio revenue, profit, and operating margins in 2026: per-Reformer economics, membership pricing, payroll and rent benchmarks, a sample 12-month P&L, and the three levers that move profit.
Pilates studio startup costs in 2026: Reformer equipment, real estate and buildout, instructor certification, software, insurance, and working capital. Realistic ranges for boutique Pilates studios globally.
