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Starting a Studio

Starting Your First Boutique Fitness Studio in Hong Kong

Boutique fitness has become more popular in recent years. There is an increasing demand for boutique gyms as more people understand the unique experiences and community that only boutique gyms can offer. Based on an article by SCMP in 2017, there were 743 gyms in Hong Kong and the number is undoubtedly increasing with each passing year coupled with its increasing popularity. Building a business from the ground up is never an easy feat. There are countless details to consider when you first star

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Industry Trends & Insights

Has COVID-19 brought about new opportunities for boutique fitness in Hong Kong?

It's no surprise that the fitness industry has been severely affected by COVID-19 in the past year. Around 1000 fitness centres in Hong Kong were in a lockdown for more than 6 months due to the intense spread of COVID-19. However, while this unprecedented situation has disrupted the financial sustainability for many, it has also provided decisive insight on how the fitness industry could evolve in the near future. In Hong Kong there has been a discovery of new opportunities as when

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Industry Trends & Insights

Boutique Fitness in Asia : Trends behind the meteoric rise

Boutique Fitness is all the rage in Asia as several young, dynamic and passionate individuals are starting their own boutique fitness establishments. The market seems to be growing exponentially with renowned names such as Orangetheory Fitness, Barry’s Bootcamp and F45 continuing to expand globally. In this article, we will closely look at the 3 major trends which can be primarily attributed to the rise of this industry.

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