Why fitness events matter for your gym
Hosting fitness events can create greater brand awareness and strengthen the community in your gym. Nevertheless, a successful event requires a clear purpose and intricate planning. To avoid burning cash, this article presents some pointers to consider before hosting your next fitness event.Setting a budget is the first concrete step a business can take when planning for an event. The overall budget can be estimated from researching on past events and summing up the cost of each aspect of your event.Here are a few examples of events with varying budgets:
Examples of fitness events in Singapore
- Cru68 at Glow Festival, Marina Bay SandsCru68 gym is a participating vendor in the upcoming Glow Festival. Glow Festival is a 9 day wellness festival held at Marina Bay Sands, hosting celebrity instructors including four of Cru’s fitness instructors. This large scale event presents a prime opportunity for Cru68 to build on its branding and acquire new customers. This exemplifies a high budget event as it is conducted in a prime venue with several vendors and a diverse line-up of events.
- Spin at the Vortex by Revolution, Jewel Changi AirportLed by Revolution’s star instructors, the event entails a 45 minutes spin class by the iconic HSBC rain vortex at Jewel Changi Airport.
- Barre by the Beach by WeBarre, Palawan Beach, SentosaBarre by the Beach is an outdoor workout inspired by ballet, strength training, pilates and yoga. In collaboration with Sentosa, this outdoor event presents a relatively more affordable event cost.
Key costs to budget for your fitness event
Venue: Outdoor or indoor spaces, where to rent them and how much?The cost of renting an event space can take a significant portion of the budget. A high budget event may take up event spaces that are well-equipped or located in prime areas.Firstly, a few venue spaces can be shortlisted according to factors like price, location and if it is located outdoors or indoors.Venue listing platformsElaborationGetspacesA platform allowing businesses or space to flexibly share their space with others.HostA concept space designed to harness creativity through hosting events.we are spacesPlatform containing over 300 venues for varying purposes.VenuerificNew and affordable vendors and spaces for meetings, corporate events, birthday parties, and weddingsVenue ScannerFind spaces for all event type and book online, with 121 different venues in Singapore.Secondly, compare venues according to price and other factors. Here are some examples of spaces (above 1000 sqft) segmented according to various key factors:Price RangeSpacePrice ($ per hr)Size (ft)LocationHosted byFacilities$0-50SPACIOUS FITNESS/DANCE/WORKSHOP STUDIO @TAMPINES301100Tampines Street 92, Yoha (Block 3)KlatchFull length mirrors, JBL party box 100 speaker, Ring LightWHITE STUDIO @CECIL BUILDING451022Cecil StreetCaliente Dance StudioFull length mirrors, bluetooth sound system, chairs, tables, Projector and Screen.BEAUTIFUL STUDIO IN BOAT QUAY | MULTICOLOUR LIGHTS501000Lorong TelokAura Yoga SingaporeMulticolour lighting, yoga mats, blocks, and props, bluetooth sound system$50 - 100DANCE NUCLEUS STUDIO702841Goodman RoadDance NucleusSound System, WhiteboardCALIENTE DANCE - MEGA STUDIO @ CECIL BUILDING901940Cecil StreetCaliente Dance StudioFull length mirrors, bluetooth sound system, chairs, tables, Projector, Screen.THE MOVING ARTISTRY BY J&P DANCE STUDIO801300Lavender StreetJaslyn Gan-$100 - 150FULLY EQUIPPED FITNESS STUDIO, UPPER JURONG ROAD1001800Upper Jurong Road (Block E)Move FitnessFull list of equipments (Dumbbells, Plates), Shower and changing room
Partial Length Mirrors
Lockers
Wi-fi
Air conditioning
Shoes allowed
Sound system
ProjectorTHE COMMON GOOD (TCG) – THE CANVAS1151000Joo Chiat RoadThe Common GoodBlank canvas concept,ODDGROUNDS CYCLORAMA & LIFESTYLE STUDIO1201808Pasir Panjang RoadOddgroundsFilm Equipments, Makeup/ Vanity area
Changing area
Kitchen area
Living room area
65" Hisense QLED+/ULED TV
Prism+ Symphony Sound BarOutdoor spacesEntire roof attic at ThamSoongAvenue2202000Tham Soong Avenue, Singapore, 597048Tham Soong AvenueOutdoor Lawn - Netted Area at Agora Colearning12013991 Maritime Square, Singapore, 099253Agora ColearningRooftop Terrace at ONE°15 Marina Sentosa Cove3000604911 Cove Drive, Singapore, 098497ONE°15 Marina Sentosa CoveUsing event planners can be a solution to outsource your administrative and logistical burdens. Here are some local event planners to consider:Event plannersElaborationSNW EventsSpecialising in corporate events and Sports events.Tembusu Events & CommunicationsSpecialising in special events that do not fall in standard event categories.Party MojoAll in one Event planner. Specialising in Event Management, Event Rental, Food boothsJNR EntertainmentProvides hybrid event management, logistical rental and entertainersIn conclusion:
Running a fitness event may be perceived as logistically taxing and expensive. However, with a myriad of venue spaces available for rent and several options to outsource the event operations at different price points, your fitness event can be successful without breaking the bank.[Updated in 2023]