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Member Engagement & Retention

3 steps to building a fitness community in Singapore

Ask anyone in the fitness industry whether consumer or owner if they think having a community is important, the answer will always be yes. But how do you build a fitness community, this is a tricky one because there is not really a formula out there to help you navigate this tricky process of building a community. So this article aims to assist you in building a strong community so your business can flourish and enjoy the benefits of one

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Instructor Career Guides

How to become a Pilates Instructor in Singapore

After attending pilates classes and seeing the shear amount of pilates studio, you might have been inspired to be a pilates instructor yourself. But before you pursue this career path, it is important to note that becoming a pilates instructor requires you to invest a good amount of time, commitment and money. With numerous excellent certifications and courses in the market, the options can be overwhelming. Here we've complied certifications, courses and studios in Singapore to jumpstart your in

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Case Studies & Stories

How vibefam has grown over the years

From ideation to execution, this article shares how vibefam has grown over the years to just an idea, to empowering businesses and fostering communities all over the APAC region Being an avid supporter of boutique fitness studios our CEO & co-founder, Serene, was an active member in spin, boxing and HIIT classes. After countless experiences first-hand with different booking solutions, she felt that there were gaps that could be easily addressed. 

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Starting a Studio

Starting Out: Building a website for my Fitness Studio

In this day and age, if you aren't on the internet, it is almost near impossible to be discovered. Today, there are approximately 5.6 billion search queries each day. It’s not a surprise that having a well-designed website for your business is extremely integral. Stanford studies have shown that 75% of users form impressions of a company based on the website’s design. Not only that, having a website of your own could serve as a more cost-effective digital marketing strategy as well as a platform

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Wellness & Lifestyle

The best local activewear brands for comfy workouts

When you think activewear you probably think Nike ,lululemon or Lorna Jane, but these are also the same brands that might cause a strain on your wallet. However, looking for activewear does not always have to cost a bomb. We discovered local brands that offer high quality, value for money fitness gear for your workouts. In today’s article, we share with you some of the best local activewear brands for comfy workouts.  We’ve also included some promo codes that these local brands have very genero

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Pricing & Revenue

Pricing your fitness package in Singapore

Not sure if your price is too high which might scare away potential customers? Or not sure if the price you are charging is high enough to hit the revenue levels your gym needs to keep running? You are not alone. Adopting the right pricing strategy is instrumental to the success of your fitness business. One way to ascertain the value that you are providing, is to benchmark against similar offerings by other businesses and studios, to understand how they are pricing their fitness trials classes

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